Where to Promote Your Event in Toronto for Free: A Guide for Event Organizers

Post your event for free online
Published on
November 3, 2024

Are you planning an event in Toronto and looking for ways to get the word out without breaking the bank? Promoting your event online is essential for reaching your target audience, and fortunately, there are several platforms where you can submit your event for free. Whether you're organizing a concert, festival, workshop, or pop-up market, these online resources will help you maximize visibility for your event.

In this blog, we'll cover five popular platforms where you can submit your event for free, including their pros and cons, and give you tips on how to make the most of these listings. Plus, we'll introduce Toronto Events Weekly—a great option to get your event in front of thousands of engaged Torontonians.

1. NOW Toronto

Website: NOW Toronto Events

NOW Toronto is a widely recognized platform that offers a dedicated space for local event listings. They cover a wide range of event categories, including arts, music, food, and festivals.

How to Submit:

  • Head to their event submission page here.
  • Fill in the required details about your event, such as the title, description, date, and location.

Pros:

  • Established readership: NOW Toronto is a trusted name in the city, making it a go-to source for event listings.
  • Broad categories: They cover many event types, from arts and entertainment to food and festivals.

Cons:

  • Approval process: It can take time for your event to be approved and listed, depending on their editorial schedule.
  • Highly competitive: Since it’s a popular site, your event might get lost among many listings if not promoted effectively.
group of people watching concert

2. BlogTO

Website: BlogTO Events

BlogTO is another popular source of information about what's happening in the city. Their events section is frequented by locals and visitors alike who are looking for the latest activities, from concerts to food festivals.

How to Submit:

  • Navigate to their event submission page here.
  • Provide all necessary information, including event details, a relevant image, and links to tickets or your website.

Pros:

  • Strong following: BlogTO has a massive and engaged audience, making it a great platform to promote events.
  • Easy submission: The process to submit your event is straightforward and quick.

Cons:

  • Event competition: Your event might be competing with many others, especially during busy seasons.
  • Limited control: The way your event appears on the site may depend on their format and editorial choices.
woman sitting on brown wooden chair while using silver laptop computer in room

3. Toronto Events Weekly

Website: Toronto Events Weekly - Submit Event

If you want to reach an audience that's actively looking for fun and exciting things to do, Toronto Events Weekly is the perfect platform. Our newsletter reaches 3,000+ Torontonians every week, with an impressive 60% open rate and a 20% click-through rate.

How to Submit:

  • Visit our event suggestion page here.
  • Fill in the form with the essential details about your event.

Pros:

  • Targeted audience: The newsletter is tailored to people who want to explore Toronto, ensuring that your event reaches an engaged audience.
  • High engagement: Our newsletter has a higher-than-average open and click-through rate, increasing the likelihood of event discovery.
  • Proven results: Previous clients, like NUTTEA Toronto, have seen significant benefits from being featured.

Cons:

  • Smaller audience (for now): While our 7,000+ subscribers are highly engaged, other platforms may offer a larger reach.
person performing heart hand gesture

4. To Do Canada

Website: To Do Canada - Event Submission

To Do Canada is a comprehensive platform that lists events and activities across the country, including Toronto. It's a great option for getting your event listed where people are specifically looking for things to do in the city.

How to Submit:

  • Go to their event submission page here.
  • Complete the form with your event details, including a description and images.

Pros:

  • National coverage: While focused on Canada-wide events, this can be great for attracting tourists as well as locals.
  • Comprehensive categories: From concerts to festivals, To Do Canada covers almost every type of event.

Cons:

  • Broader audience: Since the platform covers events nationwide, it may not focus solely on Toronto-specific attendees.
  • Moderate visibility: Your event may get less attention unless it’s particularly unique or appealing to a broader audience.
child wearing Canada flag

5. Eventbrite

Website: Eventbrite - Create Event

Eventbrite is one of the most popular event management and ticketing platforms worldwide. It’s perfect for promoting both free and paid events, and it offers great tools to help you manage ticket sales and event promotion.

How to Submit:

  • Sign up or log in to your Eventbrite account here.
  • Create your event by following the on-screen instructions, and make sure to include detailed information.

Pros:

  • Global reach: Eventbrite allows you to promote your event both locally and internationally.
  • Ticketing tools: If your event is ticketed, Eventbrite offers useful tools to manage and track sales.
  • SEO benefits: Eventbrite pages rank well in search engine results, helping your event gain more visibility.

Cons:

  • Platform fees for ticketed events: While creating an event is free, Eventbrite charges fees if you’re selling tickets.
  • Less community-oriented: Eventbrite is more focused on ticket sales than community engagement, so you may not reach people looking for free or casual events.
A close up of a pile of tickets

Boost Your Event’s Visibility with Toronto Events Weekly

While these platforms are fantastic options to promote your event for free, Toronto Events Weekly offers a unique opportunity to get your event featured directly in front of a targeted Toronto audience.

Our newsletter is specifically designed for Torontonians who are actively looking for events and activities to attend, ensuring high engagement with your event listing. Submit your event today to get noticed by locals who love discovering what's new in the city.

Why Choose Toronto Events Weekly?

  • 7,000+ engaged subscribers
  • 45-50% open rate and 16-20% click-through rate
  • Proven results from past clients, like NUTTEA Toronto and Comedy Nuggets
  • Affordable paid options to boost your event visibility even more

To submit your event, simply click here and share the details with us!

Promote your event in Toronto for free and maximize its reach by leveraging these online platforms. By taking advantage of these resources, you’ll connect with an engaged audience and ensure your event is a success.

person holding black iphone 4
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